Commercial photography is a type of photography focused on creating images for commercial use. This includes advertising, marketing, and promotional materials for businesses. Photographers in this field often work with products, models, and locations to capture images that effectively communicate a brand's message or showcase a product's features.
The goal of commercial photography is to attract customers and enhance a company's image. Common applications include product photography, fashion photography, and food photography. These images are used in various media, such as websites, brochures, and social media, to engage potential clients and drive sales.