Celebrity culture refers to the fascination and obsession people have with famous individuals, such as actors, musicians, and athletes. This culture is fueled by social media platforms like Instagram and Twitter, where fans can follow their favorite stars' lives in real-time. The constant sharing of personal moments, fashion choices, and opinions creates a sense of intimacy, making celebrities feel more relatable to their fans. Moreover, celebrity culture influences trends in fashion, beauty, and lifestyle. Brands often collaborate with stars to promote their products, knowing that fans are eager to emulate their idols. This dynamic shapes public perceptions and aspirations, making celebrities powerful figures in society.