A campaign manager is a professional responsible for planning and executing a political campaign. They oversee various aspects, including strategy development, fundraising, and voter outreach. Their role is crucial in ensuring that a candidate, such as a politician, effectively communicates their message and engages with the public. In addition to managing day-to-day operations, a campaign manager coordinates with other team members, such as communications directors and field organizers. They analyze polling data and adjust strategies to improve the campaign's chances of success, making them a key player in the electoral process.