The Wisconsin Idea is a philosophy that emphasizes the connection between the university and the public. It originated in the early 20th century at the University of Wisconsin-Madison, promoting the idea that education should serve the community and improve society. This approach encourages collaboration between academic research and practical applications to address social issues. The Wisconsin Idea has influenced various policies and programs in Wisconsin, focusing on areas like public health, education, and environmental conservation. It aims to ensure that the knowledge generated by universities benefits all citizens, fostering a more informed and engaged public.