Web Mining
Web Mining is the process of extracting useful information and knowledge from the vast amount of data available on the internet. It involves analyzing web content, structure, and usage patterns to uncover trends and insights. This can help businesses improve their online presence and enhance user experience.
There are three main types of Web Mining: Web Content Mining, which focuses on the actual content of web pages; Web Structure Mining, which examines the link structures between websites; and Web Usage Mining, which analyzes user behavior and interactions on websites. Together, these methods provide valuable information for decision-making.