Visual quality refers to the clarity, detail, and overall appearance of an image or video. It is influenced by factors such as resolution, color accuracy, and contrast. Higher visual quality typically results in a more engaging and immersive experience for viewers, making it essential in fields like photography, film, and graphic design. In digital media, visual quality can be measured using various metrics, including pixel density and frame rate. Technologies like 4K resolution and HDR (High Dynamic Range) enhance visual quality by providing sharper images and a wider range of colors. These advancements are crucial for delivering high-quality content across platforms like streaming services and video games.