Visual culture refers to the study and interpretation of visual images and practices in society. It encompasses a wide range of visual media, including photography, film, advertising, and digital art. By examining how these images influence our perceptions and behaviors, visual culture helps us understand the role of visuals in communication and identity. This field also explores the impact of technology on visual representation. With the rise of social media and virtual reality, the ways we create and consume images have transformed significantly. Visual culture encourages critical thinking about the meanings behind images and their effects on culture and society.