Video game monetization refers to the various methods developers use to generate revenue from their games. Common strategies include selling the game as a one-time purchase, offering downloadable content (DLC), and implementing in-game purchases, where players can buy virtual items or enhancements. Another popular approach is the subscription model, where players pay a recurring fee for access to a game or service. Additionally, free-to-play games often rely on advertisements and microtransactions to earn money while allowing players to access the game without an upfront cost.