In-Game Purchases refer to the option for players to buy virtual goods or enhancements within a video game. These purchases can range from cosmetic items, such as skins and outfits, to gameplay advantages, like extra lives or power-ups. This model allows developers to generate revenue while providing players with the choice to enhance their gaming experience. The rise of mobile gaming has significantly popularized In-Game Purchases, making them a common feature in many titles. Players can often choose to spend real money on virtual currency or items, which can lead to debates about fairness and the impact on gameplay, especially in competitive environments.