The Victor Talking Machine Company was an American company founded in 1901, known for producing phonographs and records. It played a significant role in the early development of the music industry, popularizing the use of gramophones and 78 RPM records. The company became famous for its iconic logo featuring a Nipper, a dog listening to a phonograph. In 1929, Victor merged with the RCA (Radio Corporation of America), which helped expand its reach in the entertainment industry. The company continued to innovate in sound recording and reproduction until it was eventually absorbed into other entities, marking the end of its independent operations.