Veliky Ustyug is a historic town located in the Vologda Oblast of Russia. It is known for its rich cultural heritage and well-preserved architecture, including the famous Ustyug Kremlin and numerous churches. The town is often referred to as the "Birthplace of Father Frost," a character similar to Santa Claus, which attracts many tourists during the winter season. The town's history dates back to the 12th century, making it one of the oldest settlements in the region. Veliky Ustyug is situated along the Sukhona River, providing picturesque views and opportunities for outdoor activities. Its charming atmosphere and traditional crafts make it a unique destination for visitors.