V. Kumar is a prominent figure in the field of marketing and business analytics. He is known for his research on customer relationship management and data-driven marketing strategies. Kumar has published numerous articles and books, contributing significantly to the understanding of how businesses can leverage data to enhance customer engagement and loyalty. In addition to his research, V. Kumar has held academic positions at various institutions, including Georgia State University. He is also a sought-after speaker at conferences and workshops, where he shares insights on topics such as customer lifetime value and predictive analytics. His work has influenced both academic and practical approaches to marketing.