URL Management refers to the process of organizing and maintaining Uniform Resource Locators (URLs) to ensure they are functional, relevant, and user-friendly. This includes creating clear and descriptive URLs, monitoring for broken links, and updating outdated links to improve website navigation and search engine optimization (SEO). Effective URL Management also involves implementing redirects when content changes or is moved, which helps preserve traffic and maintain user experience. By managing URLs properly, businesses can enhance their online presence, improve site performance, and ensure that users can easily find the information they need.