Transsion Holdings is a Chinese mobile phone manufacturer known for its affordable smartphones, particularly in emerging markets. Founded in 2006, the company has gained significant popularity in Africa, where it offers brands like Tecno, Infinix, and Itel. These brands focus on providing features tailored to local consumers, such as long battery life and dual SIM capabilities. The company has established a strong distribution network and local partnerships, enabling it to reach a wide audience. Transsion Holdings has become one of the top smartphone vendors in Africa, competing with global giants like Samsung and Huawei. Its success is attributed to understanding regional needs and preferences.