"The Big Story" refers to a significant narrative or event that captures widespread attention and interest. It often encompasses major news developments, cultural phenomena, or impactful social issues that resonate with a large audience. This concept can include topics such as climate change, political movements, or technological advancements that shape public discourse and influence people's lives. In journalism, "The Big Story" is typically characterized by its relevance, urgency, and potential to drive change. It serves as a focal point for media coverage, encouraging discussions and debates among various stakeholders. Examples of such stories might involve global health crises, economic shifts, or human rights issues that demand collective awareness and action.