Thai pop, often referred to as T-pop, is a vibrant music genre that blends traditional Thai sounds with contemporary pop elements. It features catchy melodies, upbeat rhythms, and often incorporates influences from Western pop, K-pop, and hip-hop. Artists in this genre frequently sing in the Thai language, making it accessible to local audiences while also appealing to international listeners. The Thai pop scene has gained popularity since the late 1990s, with artists like Bird Thongchai and Pancake Khemanit leading the way. Today, platforms like YouTube and Spotify have helped propel T-pop artists to fame, allowing them to reach a broader audience and showcase their unique styles.