Te Reo Irirangi is a Māori term that translates to "the language of radio." It refers to the broadcasting of radio programs in the Māori language, promoting the use and preservation of Te Reo Māori. This initiative supports cultural identity and provides a platform for Māori voices and stories. Radio stations that focus on Te Reo Irirangi play a crucial role in connecting Māori communities and sharing important information. They often feature music, news, and discussions that reflect Māori culture and perspectives, helping to revitalize the language among younger generations and foster a sense of community.