Subscription pricing is a business model where customers pay a recurring fee to access a product or service. This fee can be charged monthly, quarterly, or annually, allowing users to enjoy continuous access without needing to make a one-time purchase. Common examples include streaming services like Netflix and software applications like Adobe Creative Cloud. This pricing strategy benefits both consumers and businesses. Customers often save money over time compared to buying products individually, while businesses enjoy predictable revenue and customer loyalty. Subscription pricing is popular in various industries, including media, software, and e-commerce.