Special discounts are price reductions offered by businesses to encourage customers to make a purchase. These discounts can take various forms, such as percentage off the original price, buy-one-get-one-free deals, or seasonal sales. They are often used during holidays or special events to attract more shoppers. Many retailers provide special discounts to specific groups, such as students, seniors, or military personnel. Additionally, some companies offer loyalty programs that reward frequent customers with exclusive discounts. These promotions help businesses increase sales while providing customers with opportunities to save money on their purchases.