Social campaigns are organized efforts aimed at promoting a specific social issue or change. These campaigns often focus on topics like environmental protection, public health, or human rights. They use various strategies, including advertising, community outreach, and social media, to raise awareness and encourage action among the public. The goal of social campaigns is to influence attitudes and behaviors, ultimately leading to positive societal change. By engaging individuals and communities, these campaigns can mobilize support, drive policy changes, and foster a sense of responsibility towards important issues, such as climate change or equality.