Sephora is a global beauty retailer known for its wide range of cosmetics, skincare, and fragrance products. Founded in 1969 in France, it has become a popular destination for beauty enthusiasts, offering products from both established and emerging brands. The store layout encourages customers to explore and test products, creating an interactive shopping experience. In addition to its physical stores, Sephora has a strong online presence, providing customers with access to a vast selection of beauty items. The company also offers a loyalty program called Beauty Insider, which rewards customers with points for purchases, exclusive offers, and early access to new products.