Selective reporting refers to the practice of presenting only certain data or findings from a study while omitting others. This can lead to a biased interpretation of the results, as the full context is not provided. Researchers or organizations may engage in selective reporting to highlight positive outcomes or to support a specific agenda, which can mislead stakeholders and the public. This practice is particularly concerning in fields like medical research and social sciences, where incomplete information can affect policy decisions and public health. Transparency and full disclosure of all findings are essential to ensure that conclusions drawn from research are accurate and reliable.