Sales incentives are rewards offered to motivate salespeople to achieve specific performance goals. These incentives can take various forms, such as bonuses, commissions, or prizes, and are designed to encourage higher sales volumes or improved customer engagement. By aligning the interests of sales staff with company objectives, businesses aim to boost overall sales performance. Companies often implement sales incentive programs to create a competitive environment among their sales teams. Effective incentives can lead to increased productivity, enhanced employee satisfaction, and ultimately, greater profitability for the organization. Examples of sales incentives include cash bonuses, gift cards, or trips for top performers.