Rap merchandise refers to a variety of products associated with rap artists and hip-hop culture. This can include clothing items like t-shirts, hoodies, and hats, often featuring the artist's name, logo, or album artwork. Other popular items include accessories, posters, and vinyl records, which fans use to express their support and connection to their favorite artists. The rise of social media and streaming platforms has significantly boosted the demand for rap merchandise. Fans often purchase these items to showcase their loyalty and to feel a part of the hip-hop community. Merchandise sales can also be a substantial revenue source for artists, helping them fund their music careers.