Public integrity refers to the ethical standards and principles that guide the behavior of individuals and institutions in the public sector. It emphasizes transparency, accountability, and honesty in government actions and decision-making processes. Maintaining public integrity helps build trust between citizens and their leaders, ensuring that public resources are used effectively and fairly. Promoting public integrity involves implementing policies and practices that prevent corruption and misconduct. This includes establishing clear codes of conduct, conducting regular audits, and encouraging whistleblowing. Organizations like the United Nations and Transparency International work to foster public integrity globally, advocating for good governance and ethical leadership.