Product testing is the process of evaluating a product's performance, quality, and safety before it is released to the market. This involves assessing various aspects, such as functionality, durability, and user experience. Companies often conduct tests to ensure that their products meet industry standards and consumer expectations. During product testing, feedback is gathered from potential users to identify any issues or areas for improvement. This can include surveys, focus groups, or hands-on trials. The goal is to refine the product and ensure it is ready for consumers, ultimately leading to higher satisfaction and reduced returns.