Product purchase refers to the process of acquiring goods or services in exchange for money. This can occur in various settings, such as physical stores or online platforms. Customers typically evaluate their needs, compare options, and make decisions based on factors like price, quality, and brand reputation. Once a decision is made, the customer completes the transaction by providing payment, which can be done through various methods, including credit cards, digital wallets, or cash. After the purchase, customers may receive a receipt and have the option to return or exchange the product if it does not meet their expectations.