ProForm is a brand known for its fitness equipment, particularly treadmills, exercise bikes, and ellipticals. Established in 1987, it focuses on providing high-quality machines that cater to various fitness levels and goals. Many of its products come with advanced features like interactive training programs and built-in technology to enhance the workout experience. The brand is part of ICON Health & Fitness, a leading company in the fitness industry. ProForm aims to make home workouts accessible and effective, offering a range of options for users looking to improve their health and fitness from the comfort of their homes.