Prime Reading is a benefit offered to Amazon Prime members that allows them to access a rotating selection of eBooks, magazines, comics, and more at no additional cost. Members can borrow titles and read them on their devices using the Kindle app or a Kindle eReader. With Prime Reading, users can enjoy a variety of genres, including fiction, non-fiction, and children's books. Members can borrow up to ten titles at a time and keep them for as long as they want, making it a convenient way to explore new reading material without any extra fees.