Peruvian television has a rich history that began in the 1950s, with the first broadcast occurring in 1958. The industry has grown to include a variety of channels, both public and private, offering diverse programming such as news, entertainment, and cultural shows. Major networks include América Televisión, Panamericana Televisión, and Latina Televisión. Today, Peruvian television continues to evolve, incorporating modern technology and digital platforms. It plays a significant role in shaping public opinion and culture, with popular genres including telenovelas, reality shows, and sports broadcasts. The influence of social media has also changed how audiences engage with television content.