Persian pop is a genre of music that originated in Iran during the 20th century, blending traditional Persian melodies with modern Western influences. It gained popularity in the 1960s and 1970s, featuring artists like Googoosh and Ebi, who became icons in the Iranian music scene. The genre often incorporates elements of rock, jazz, and electronic music, making it appealing to a wide audience. Today, Persian pop continues to thrive, both within Iran and among the Iranian diaspora. Artists such as Arash and Shadmehr Aghili have contributed to its global reach, using social media and streaming platforms to connect with fans. The music often addresses themes of love, social issues, and cultural identity.