Papantla is a town located in the state of Veracruz, Mexico. It is known for its rich cultural heritage and is famous for the Voladores de Papantla, a traditional ritual that involves performers climbing a tall pole and descending while tied to ropes. This event is a UNESCO-recognized cultural heritage practice. The town is also recognized for its production of vanilla, which is one of the most important agricultural products in the region. Papantla's vibrant markets and local cuisine reflect its indigenous roots and the influence of Totonac culture, making it a unique destination for visitors.