"Obey Giant" is a street art campaign created by artist Shepard Fairey in 1989. It features an iconic image of André the Giant, a professional wrestler and actor, with the word "Obey" prominently displayed. The artwork began as a sticker campaign and has since evolved into a global phenomenon, symbolizing the intersection of art and activism. The campaign critiques consumerism and authority while encouraging viewers to question societal norms. Fairey's work has influenced contemporary street art and has been featured in various exhibitions, making "Obey Giant" a significant part of modern urban culture and visual communication.