NURBS Modeling stands for Non-Uniform Rational B-Splines, a mathematical representation used in computer graphics to create smooth curves and surfaces. It allows for precise control over shapes, making it ideal for designing complex objects like cars, aircraft, and animated characters. This modeling technique uses control points, weights, and knots to define the geometry, enabling artists and designers to manipulate shapes easily. NURBS is widely used in various industries, including automotive design, animation, and industrial design, due to its flexibility and ability to produce high-quality results.