The MotorTrend Car of the Year award is an annual recognition given by MotorTrend, a well-known automotive magazine. This award honors vehicles that excel in various categories, including innovation, design, safety, and performance. The selection process involves rigorous testing and evaluation by a panel of automotive experts. To qualify for the award, a vehicle must be all-new or significantly updated for the model year. The winner is announced each November and is celebrated for setting new standards in the automotive industry. This accolade helps consumers identify top-performing vehicles in the market.