A Matrix Barcode, also known as a 2D barcode, is a type of code that can store information in two dimensions, allowing it to hold more data than traditional one-dimensional barcodes. These codes can be scanned using a camera or a specialized scanner, making them versatile for various applications, such as product labeling, ticketing, and marketing. Matrix barcodes come in different formats, with the most common being QR codes and Data Matrix codes. They can encode various types of information, including URLs, text, and contact details, making them useful for both consumers and businesses in quickly accessing information.