Lifebuoy is a brand of soap that was first introduced in 1894 by the British company Lever Brothers. It is known for its antibacterial properties and is designed to help protect against germs and infections. The soap is available in various forms, including bars, liquid, and hand wash, and is popular in many countries around the world. The brand's marketing emphasizes hygiene and health, making it a common choice for families. Lifebuoy has also been involved in public health campaigns, promoting handwashing and sanitation practices to reduce the spread of diseases, especially in developing regions.