Legal advertising refers to the promotion of legal services by attorneys or law firms. This type of advertising can include various formats, such as print ads, online marketing, television commercials, and social media posts. The primary goal is to inform potential clients about the services offered and to attract new business. In many jurisdictions, legal advertising is regulated to ensure that it is truthful and not misleading. Lawyers must adhere to specific guidelines set by organizations like the American Bar Association to maintain professionalism and ethical standards. This helps protect the public from false claims and ensures that legal services are presented accurately.