La Guelaguetza is an annual cultural festival held in Oaxaca, Mexico, celebrating the diverse indigenous cultures of the region. It typically takes place in July and features traditional music, dance, and colorful costumes from various Oaxacan communities. The festival aims to promote unity and cultural pride among the different ethnic groups. During the event, participants perform traditional dances, showcasing their unique customs and heritage. The festival also includes a market where visitors can purchase local crafts and food, highlighting the rich artistic traditions of Oaxaca. La Guelaguetza is an important event for both locals and tourists, fostering appreciation for indigenous culture.