The Korean Trade-Investment Promotion Agency (KOTRA) is a government organization in South Korea that aims to promote international trade and investment. Established in 1962, KOTRA supports Korean businesses in expanding their global reach by providing market research, trade information, and networking opportunities. KOTRA also assists foreign companies looking to invest in South Korea by offering guidance on regulations and market entry strategies. Through its various programs and services, KOTRA plays a crucial role in enhancing the competitiveness of the South Korean economy in the global market.