King Power International Group is a prominent Thai retail and duty-free operator, founded in 1989 by Vichai Srivaddhanaprabha. The company is best known for its duty-free shops located in major airports and shopping centers across Thailand, offering a wide range of products, including luxury goods, cosmetics, and souvenirs. In addition to retail, King Power is involved in various businesses, including hospitality and real estate. The group has played a significant role in promoting tourism in Thailand and is recognized for its contributions to the local economy and community development initiatives.