Kenjougo is a form of the Japanese language that expresses humility and respect. It is used when speaking about oneself or one's in-group to show deference to the listener or the subject being discussed. This form of speech is essential in Japanese culture, where politeness and social hierarchy play significant roles in communication. In Kenjougo, specific verbs and expressions are altered to convey this sense of humility. For example, the verb suru (to do) changes to itasu in its humble form. Understanding and using Kenjougo correctly is crucial for effective communication in formal settings, such as business meetings or when addressing elders.