Kakao Friends is a popular character brand created by the South Korean company Kakao Corp. Launched in 2012, it features a group of adorable characters that represent different emotions and personalities. These characters are primarily used in the messaging app KakaoTalk, where users can send stickers and emojis to express themselves. The main characters include Ryan, a lion without a mane; Apeach, a peach with a playful personality; and Frodo, a stylish dog. Kakao Friends has expanded beyond digital stickers to include merchandise like plush toys, clothing, and home goods, making it a beloved brand in South Korea and beyond.