Journalistic integrity refers to the ethical standards and principles that guide journalists in their work. It emphasizes the importance of truthfulness, accuracy, and fairness in reporting. Journalists are expected to provide reliable information, avoid conflicts of interest, and be transparent about their sources. This commitment helps build trust with the audience and ensures that the news serves the public interest. Maintaining journalistic integrity also involves holding power accountable and giving a voice to the marginalized. By adhering to these principles, journalists can contribute to a well-informed society, where people can make decisions based on factual and unbiased information. This is crucial in a world where misinformation can easily spread.