The Jāņi festival is a traditional Latvian celebration that takes place during the summer solstice, usually on June 23rd. It marks the longest day of the year and is a time for people to gather, sing, and dance around bonfires. The festival is deeply rooted in ancient customs and is associated with the worship of nature and fertility. During Jāņi, participants often wear flower crowns and enjoy traditional foods like cheese and beer. The festivities include various activities such as singing folk songs, jumping over fires, and searching for the mythical fern flower, which is believed to bring good luck and happiness.