Italian rap is a vibrant genre that blends traditional Italian music with modern hip-hop influences. It emerged in the late 1980s and has since grown in popularity, featuring artists who often address social issues, personal experiences, and cultural identity in their lyrics. Notable figures in this scene include Fabri Fibra and Salmo, who have gained significant followings both in Italy and internationally. The Italian rap scene is characterized by its diverse styles and regional variations, with artists often incorporating local dialects and sounds. Festivals and competitions, such as Red Bull Rap Battle, showcase emerging talent and contribute to the genre's evolution, making it an essential part of contemporary Italian music culture.