Impact Investing refers to investments made with the intention of generating positive social and environmental impacts alongside a financial return. This approach allows investors to support initiatives that address pressing global challenges, such as climate change, poverty, and inequality, while also seeking to achieve financial gains. By directing capital towards businesses and projects that prioritize sustainability and social good, impact investors aim to create measurable benefits for communities and the environment. This investment strategy is gaining traction among individuals and institutions looking to align their financial goals with their values, fostering a more responsible and inclusive economy.