Hungarian Art Nouveau, known as Secessionist style, emerged in the late 19th and early 20th centuries. It is characterized by its organic forms, intricate floral motifs, and elegant lines, reflecting a deep connection to nature. This movement was part of a broader European trend, emphasizing artistic freedom and the integration of art into everyday life. Key figures in Hungarian Art Nouveau include architect Ödön Lechner and painter Károly Kós. Lechner's buildings, such as the Museum of Applied Arts, showcase the unique blend of traditional Hungarian elements with modern design. This style remains influential in Hungary's architectural and artistic heritage today.