Hashtag activism refers to the use of social media hashtags to promote social causes and raise awareness about various issues. It allows individuals and groups to connect, share information, and mobilize support for movements like Black Lives Matter or Me Too. By using a specific hashtag, people can easily find and join conversations related to these topics. This form of activism can lead to increased visibility and engagement, often resulting in real-world actions such as protests or fundraising efforts. However, critics argue that it can sometimes lead to "slacktivism," where individuals feel they have contributed simply by sharing a post without taking further action.