HYBE Corporation is a South Korean entertainment company known for managing popular music groups and artists. Founded in 2005 by Bang Si-hyuk, it initially started as Big Hit Entertainment and later rebranded to HYBE in 2020. The company gained global recognition for managing the world-famous boy band BTS, which has significantly influenced the K-pop industry. In addition to music production, HYBE has expanded its business into various sectors, including artist management, music publishing, and merchandise. The company has also acquired other entertainment firms, such as Pledis Entertainment and Source Music, to diversify its portfolio and enhance its global reach.